“In times of crisis, you can’t act out of fear; you need to act out of sobriety.”

It’s a quote from Devin Bramhall, former CEO of Animalz.

We explore the big lessons she learned taking over the CEO role at Animalz – and what it took to grow the business by 200% in two years of pandemic and economic crisis. 

Beyond that, what makes this interview a must-listen-to is this:

• She shares what appeared to be really important to keep and what not to keep 
• She reflects on her misjudgments and the traps she fell into without even realizing it.
• The importance of setting first principles and sticking to them
• How to avoid making fear-based decisions or becoming overconfident
• How to keep everyone focused and committed when times are tough

Listen to the interview with Devin.

Question for you to reflect upon:

What are the first principles you stick to with your SaaS business in times of crisis?

 

Be Remarkable

 

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