🔆 Great SaaS product....Yet completely ignored...

Great SaaS product… Yet completely ignored…

Super frustrating. Super costly. And obviously, no one wants this, yet many SaaS entrepreneurs struggle with it day in, day out.

So what can you do about it?

The answer is not: ‘Let’s do more – more blogs, more ads, more ….’

The answer is: ‘Let’s do less – let’s get to the essence.’

And that’s about the foundation for your business: Your positioning.

If you honestly look at the product you market: are you doing what the essence of positioning is about, i.e., ‘taking a position?

What if you did?

Taking a position is about taking a unique stance. It’s about communicating what you are for or against. Something you’re committed to defending.

How? That’s what I aimed to answer in this blog:

5 strategies to position your SaaS business optimally

Be Remarkable

Like this message?

Every day I send out a short 2 min reflection on shaping a B2B SaaS business no one can ignore. Join the 1,000+ subscribers that have become fans. 

Not sure? Browse the archive

About the author

Sales Pitch

Ton Dobbe is a former B2B software product marketer who's on a mission to save mission-driven SaaS CEOs from the stress of 'not enough' traction. He's the author of The Remarkable Effect, the host of the Tech-Entrepreneur on a Mission podcast, and writes a daily newsletter on the secrets to mastering predictable traction.