🔆 How to build a software business that lasts?

How to build a software business that lasts?

This is just one of the inspiring ingredients I explored in my interview with Kirk Marple, CEO of Unstruk Data.

𝗕𝗲𝘆𝗼𝗻𝗱 𝘁𝗵𝗶𝘀, 𝘄𝗲 𝗮𝗹𝘀𝗼 𝗮𝗱𝗱𝗿𝗲𝘀𝘀𝗲𝗱 𝘁𝗵𝗲 𝗳𝗼𝗹𝗹𝗼𝘄𝗶𝗻𝗴 𝗶𝗻 𝗼𝘂𝗿 𝗶𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄:

  • How Kirk pivoted from building a podcast discovery tool to a data platform for real world assets.
  • His big lessons learned about coming to market too early, and how postponing launch has been a valuable decision that made the company more recession proof.
  • Why the real user value with SaaS solutions virtually always happens in the last mile
  • That the thing that keeps founders awake at night is not the worry about having a compelling solution, but how to attract companies that need it.
  • Why having an open platform can cause serious problems in sales

The link to the full interview

𝗤𝘂𝗲𝘀𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝘆𝗼𝘂 𝘁𝗼 𝗿𝗲𝗳𝗹𝗲𝗰𝘁 𝘂𝗽𝗼𝗻:

What makes you comfortable your Software business has lasting power? What worries you?


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