TL;DR: You don’t remove blindspots in your business by asking people blinded by your business: Your MT / Board / Investors.
‘Eliminating blindspots’ has been the consistent theme this week in the conversations I had with SaaS CEOs
“Sometimes I feel like the blind leading the blind.”
“We know what we know, but what do we don’t know?”
“This is what I think we’d optimize towards an exit; what am I missing?”
And the list goes on.
Here’s the thing
Blindspots are dangerous.
You’re too close to your own SaaS business to see them, and so is your leadership… and you’re advisors….and your investors.
So how do you solve it?
Here are three options I see working well
- Have yourself challenged by peers – i.e., B2B SaaS CEOs that can look at your business without bias or emotion.
- Get yourself a mentor who’s not afraid to ask the tough questions and tell you what you need to hear (not what you want to hear)
- Do an anonymous assessment with at least five people in your organization, and ideally with external stakeholders (Customers, partners, investors)
Do at least one – you’ll get better as a consequence.
Question for you to reflect upon:
When was the last time someone outside your business told you what you need to hear, not what you wanted to hear?
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