Imagine your SaaS business ceased today… What would your customers say?
It’s a tricky question, I know. But a relevant one.
So, what would be their instant answer?
Would it be…
- I told you so… it wasn’t what we expected from day one…
- Excellent timing…; after all this effort from our side…
- Can anyone find something else on G2Crowd…?!
Or would it be…
- Ai…Ai…Ai… how will this impact us in 2023….?!
- OMG….now what? Can we save them?
There are remarkable software businesses…. and the others.
It’s a choice. It’s a way of doing business.
Customers will notice – either way.
And once they do, they’ll act – either way.
Question for you to reflect upon
What would your customers say if your SaaS business ceased today….?
What can you do next week to turn one more customer into a fan?
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