πŸ”† You have a choice

You have a choice

In the messaging around your B2B SaaS solution, you can…

πŸ‘Ž – brag about yourself
πŸ‘Ž – throw out jargon
πŸ‘Ž – try to please everyone
πŸ‘Ž – hype your features

Or, you can:

πŸ”₯ – showcase customer empathy
πŸ”₯ – focus on clarity
πŸ”₯ – take position and stand for it
πŸ”₯ – focus on outcomes that matter

Pick your path.

Your actions will shape the traction of your SaaS business.

 

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About the author

Sales Pitch

Ton Dobbe is a former B2B software product marketer who's on a mission to save mission-driven SaaS CEOs from the stress of 'not enough' traction. He's the author of The Remarkable Effect, the host of the Tech-Entrepreneur on a Mission podcast, and writes a daily newsletter on the secrets to mastering predictable traction.