Search Results for:
"Creating Predictable Traction"

🔆 Creating Defensible differentiation

How to create defensible differentiation?  It's one of the most valuable questions to answer for a SaaS founder.  Here's why: If your product is hard to copy: You have a market access advantage over alternative solutions You have a resource advantage over alternative solutions You have a price advantage over…

🔆 Creating fans, not just users

"Fundamentally, we're changing the way that a SaaS business thinks about building its product." This is the essence of my interview with Jonathan Anderson, CEO of Candu. We explore what's holding a lot of software vendors back from shipping products to market and achieving high adoption rates Next, we dig…

🔆 Creating energy at all levels of your Sales funnel

"It feels like everything is dragging  in our SaaS pipeline….the urgency seems lacking…" I heard this same line (in slightly different words) twice last week. And it got me thinking And since I've written a number of times about Demand Creation in the past weeks, I wondered - what we…

🔆 Creating leverage vs. Hiring more people 

Antony Thompson, the former CEO of Loopin, shared a valuable lesson worth reflecting upon (link to interview in 1st comment) When I asked him for a Do or Don't that he'd like to share with peer B2B SaaS CEOs, here's what he answered. Don't bring in people where you're not…

🔆 Capturing vs Creating demand

Jason Lemkin recently posted this. Dear startups looking for an excuse: I know many categories of software that right now have weakened demand. It can be hard out there. But ... I know exactly 0 categories of software that have 0 demand Just go sell something It made me smile…

#256 – Jay Bartot, CEO Zeitworks – on creating SaaS businesses that stand the test of time  A story about how to avoid starting a SaaS business that will fail.

We explore what's broken in the way businesses are leveraging automation. Jay explains that before you can automate something, you have to understand it. And that's exactly where most companies are going dark. He shares his big lessons learned to create defensible differentiation and what thread is constantly looking for…

🔆 Creating a strong customer pull

Earlier this week I asked Alex Levin, CEO of Regal – How did you start product strategy wise, to create something that has defensible differentiation? His answer represents a valuable lesson worth reflecting upon.