We explore the challenges Max has been going through to convince the nay-sayers and what he has learned from that. He explains what they have done to break a huge global problem into a manageable structure - and what choices have been fundamental to deliver remarkable impact - and grow predictable traction. Last but not least he shares his recommendations for building a Software business that has staying power.
Innovation and exponential scale go hand-in-hand. But embracing exponential thinking takes more than a good idea--it requires adopting a flexible mindset.
What Is Exponential Thinking?
Exponential thinking is the ability to think one, two, four, eight, 16 steps ahead. True innovation, and ultimate success, comes from those who are always looking forward and who aim for 10x, ...
Smart SaaS business owners are constantly looking for new ways to grow their company. At least, they should be. This doesn't mean looking for the new shiny object that everyone is currently trying out, but rather it's about how to stand out from the crowd. It's not about how to beat out your competition, ...
"What if running fewer experiments actually leads to faster growth?" This was one of the key questions I explored inÂ
my interview withÂ
Sharat Potharaju, CEO of Uniqode and architect of a methodical approach that built a 50,000-customer business in a category that didn't exist before. ...
This podcast interview focuses on product innovation that has the power to enable businesses around the globe to leverage the world-changing potential of their data. My guest is Herman Heyns, CEO of Anmut.
Herman is an experienced professional with nearly 30 years of experience in Finance, ...
The focus of this podcast is on product strategy, and my guest is
Tim Willis, CFO and Head of Growth at Aerobotics, an AI startup from South Africa. He’s charged with growing Aerobotics in non-core markets, as well as its global expansion efforts. He’s built his financial management expertise at both Deloitte and Uber, ...
In January of this year, I started a podcast series with the sole purpose of sharing compelling stories of the value we can unlock when technology augments the unique strengths of people to help them to create remarkable impact.
As quoted in the book 'Machines | Platforms | Crowd’ : ...
This podcast interview focuses on product innovation that has the power to help creative people know upfront whether their Creative will work – and with that produce work that has an exponentially bigger impact. My guest is Coen Olde Olthof, CEO of Alpha.One
Coen started his career at KPMG in information risk management. ...
Most SaaS discovery calls sound identical. Every vendor asks the same questions. Every prospect gives the same answers. You find valuable problems—so do three competitors. Price decides.
Here's what changes everything: Stop asking what's broken. Start revealing the impossible choice your approach uniquely breaks.
This framework shows you how to find yours, structure it as an insight prospects can't unsee, and train your team to execute with confidence. The result? Discovery takes 15 minutes, not 45. You reach pole position in the customer's mind or qualify out. Both fast.
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"The startup trap: Why most SaaS companies optimize for impressive features instead of customer outcomes" ​ This was a key tension I discussed in
my conversation with
Hikari Senju , Founder and CEO of Omneky who spent 6 years building toward AI capabilities that didn't exist yet. ...