Wanna improve word-of-mouth around your SaaS product? If you'd assess all the SaaS products you use on a given day, which is your favorite? Why's that the case? What makes it your favorite? Often (at least, that's the case for me), it's because it's there for you at the moment…
It's amazing how many SaaS traction challenges start from one root cause Assuming delivering table stakes is enough. When I asked Dror Talisman, CEO of NeuroBrave what drives his product development and GTM decisions, he answered this: Most of our competitors today (and I am talking about wearables and smartwatches)…
TL;DR Your job is to shake the tree hard and kill as many ideas as possible In my interview with Jay Bartot, Co-Founder and CEO of Zeitworks, he shared a valuable lesson worth reflecting upon. "A lot of entrepreneurs, unfortunately, only realize that an idea is good or bad well…
We explore what's broken in the way we communicate and collaborate digitally. We discuss what is required to capitalize on the potential of human intellect by making collaboration effortless. We also address the tough choices Surbhi made in not going with the flow - but instead taking a radically different…
In my day to day work with business software vendors I see and review many roadmaps and the result of introducing it to the market. Any vendor carefully prepares its roadmap with the goal to deliver something remarkable - sometimes big and revolutionary, often smaller, but not less important. When…
This podcast interview focuses on product strategy principles that, if applied, have the power to deliver transformative innovation with triple-digit ROI. My guest is Richard Boyd, CEO at Tanjo.AI. Over the last twenty-six years, Richard has led or helped create some of the most innovative game technology companies in the…
One of the things that always intrigues me is how markets evolve and what’s changing the rules of competition. My network is rich of business software companies that have been in business for 10, 20, 30 years on the one side, and start-ups that are pioneering their space and setting…
This focus of this weeks´ podcast is product strategy, and in particular what we can do to not only make jobs more productive, but also more enjoyable. I discuss this with my guest Olaf Groth. He’s is a professor, adviser and executive for the evolving global innovation economy with 20 years of experience…
 This podcast is about product strategy and my guest on the podcast is Nadia Muller, Founder and CEO or iThrive, a personal coach on your smartphone that helps you to transform counterproductive habits on order to thrive. It’s a common fact healthy and happy employees are generally more productive,…
Why do some software products make it to market while others flop in the development stage? (Interestingly, 14 percent of all IT projects fail, according to the Project Management Institute.) One of the reasons is that many developers lack a proper software product strategy -- they have no roadmap to…