One valuable idea every Friday
Weekly musing on how to shape a SaaS business no one can ignore
'Clear, brilliant, to the point.' Ronni Zehavi - CEO Hibob
This brings new threats, but new opportunities as well.
Situations like this drive our customers in new directions, and with that….
...our position of advantage can easily evaporate without even noticing...
...suddenly we’re unable to hit the right nerve anymore...
...see our marketing budget drip into the waste bin...
Starting to notice this is one thing. Acting upon it is the other thing.
How often don’t we allow ourselves the time, and tell ourselves the story our message is still as relevant as it was last quarter.
Until it’s not....
Participate in this 5-day challenge if you want to explore alternative opportunities to grow value.
You’ll be challenged to take a fresh look at what drives the most value for your customers (today), what’s most critical for them to solve (today) and where do you have the biggest opportunity to make a meaningful difference.
At the end of 5 days, you’ll arrive at:
A crystal-clear talk-trigger that’s ultra-relevant – today.
Ideas to spark new campaigns to capitalize on new revenue opportunities
The confidence to pick up the phone, plan a Zoom call and have a helpful conversation that drives action
Ton has made us better storytellers. This enabled us to stand out in a highly competitive market and drive growth consequently. He's our mentor, someone who challenges us, removes our blind-spots, and brings out the best in us.- Sally Scott, CMO - Advanced
The workstream starts on Monday and runs through Friday. It consists of 4 prompts and one 90-minute live track where we present the outcome and celebrate the winner.
You work on the prompts asynchronous. By posting your answers you’ll be able to get generous feedback from both me, your coach, as well as your peers. That will give you new ideas. It removes your blindspots and will help you to deliver your best work.
Here’s how to claim your spot:
One of your marketing / product marketing leads
1 hour a day for 5 days in a row makes all the difference
It's just $300.- per participant