Last week I spoke with B2B SaaS Content expert Laura MacPherson and quickly, we concluded that it’s a waste to invest in content creation if the foundation isn’t solid. […]
Some of the most brilliant tech-entrepreneurs I know share two things: They are both curious and courageous. […]
“To reach a goal you’ve never before attained, you must do things you’ve never before done.”
Avoid ever having to say ‘we wished we’d had the guts to do it, but now it’s too late.’
I believe curiosity is something to cherish in every aspect of a business software company. It’s critical at the start when you develop the big idea and make it a reality, but it’s possibly even more important as your business grows and evolves. […]
Over the past months, I’ve had numerous conversations with tech-entrepreneurs on the topic of leverage. So let me highlight one critical question:
“My VCs asked me: ‘If we’d invest €4 million in your business – where would you focus this money to deliver the biggest multiplier?’ […]
It’s the time of year where we reflect and look back. Has the ambitious plan you betted on at the […]
That constant itch for any B2B startup: Are we creating enough traction or not In 2 weeks the year is […]
It’s the exact question I recently received from a sales exec in one of the sales transformation workstreams that I […]
“Optimizing your costs and expenses is key to building a winning cloud company. In cloud, gross margins measure how effective companies are in delivering their software to customers, and they average 65-70% across company lifetimes.”
Now I completely agree with this – however, I’d like to address an area where I see a lot of SaaS companies negatively impact their margin: The quality of their revenue. […]
How often do you hear this when you ask people: “How’s business?” I heard it 4 times at least this […]
“How can I reduce the waste in my sales pipeline?” It’s a question I received this week – and there […]