Stories and thoughts about inspiring new forms of value creation

How hard can it be – Startup lessons from trying (and failing) to take down Facebook An interview with Arnaud Henneville-Wedholm, author of "How Hard Can It Be"

how hard can it be

We explore the journey Arnaud and his team went through with their startup, the pivots that were required, and the commercial, financial and emotional challenges this brought along. We pinpoint the critical ingredients to getting right from a solution perspective to create virality – stickiness – and growth that’s sustainable. Last but not least he addresses what to be prepared for as a founder and how (and why) to embrace failure as a hidden gem. […]

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Transforming the fairness of our legal system by bringing together the best of people and technology An interview with Jacqueline Schafer, Founder, and CEO of ClearBrief

We explore what’s broken in the legal tech market. That the focus is too much on the process, and not on the outcome – a more just legal system. Jacqueline shares her vision for the Justice system and how she’s carefully architecting a product that’s both sticky for its users, has strong network effects, and an ability to create a fairer justice system for all of us. She talks about the biggest hurdles she had to overcome – and what’s been critical in her eyes to create a remarkable software business that has staying power. […]

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How diverse and distributed teams can accomplish truly amazing things… An interview with Matt Compton, Co-founder, and CEO of Filo


We explore how his company emerged from an attempt to prevent a hackathon event from being canceled. It’s a story about what’s humanly possible to achieve in a matter of weeks when the problem is highly valuable to solve and timing is critical. Matt shares the challenges he had to overcome in finding a repeatable business model and making the business sustainable. Last but not least he shares his experiences on what it takes to shape a remarkable software business.  […]

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Great innovation starts with beautiful (but big) constraints An interview with Derek Mendonça, Co-Founder Singular Aircraft

We explore how making big progress is so often not about introducing new technology, but changing the mindset of people. Derek shares many anecdotes about his fascinating journey (and opportunity) with Singular Aircraft. How small thinking literally stopped countries that need it most to make a big impact. He talks about the big lessons learned to overcome seemingly impossible hurdles – and what helped him to stay sane in that process. […]

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How creative still remains a mystery to many – and why that’s holding us back in many ways An interview with Anastasia Leng, Founder, and CEO of CreativeX

We explore what’s holding companies back in their growth because they’re guessing what works/what doesn’t work in relation to their creative efforts. Anastasia shares how she solved this problem internally first, and how investors then made them aware of the size of this problem globally. She explains how this triggered a major pivot and the effort and determination it took to get to Product-Market-Fit. Finally, she shares some of the secrets she learned in turning her company into a remarkable growth story. […]

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The power of creating a culture of continuous improvement and an ability to solve problems quickly An interview with Martin Cloake, CEO of Raven AI

Raven AI

We explore why many manufacturers have a false sense of what they think has happened, vs what actually happened. The result of this: they can’t solve their most pressing problems because they can’t pinpoint with accuracy what these actually are. Martin shares how he’s solving this problem and what choices he’s made on his journey to do so in a remarkable way.  […]

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To make the biggest impact we should blow up our calendar An interview with Alessandra Knight, Co-Founder, and CEO of Katch

We explore what’s broken in the way we manage our time or have our time managed for us – and how that erodes the impact we can make. The traditional ways to manage calendars is flawed – since it doesn’t take our mindset, energy levels, and priorities into account. Alessandra shares the big idea behind her company and how she’ll use technology to give us back uninterrupted focus. […]

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How to create an organization where the bulk of your employees are so committed that they are willing to put in their own money An interview with Nico Blier Silvestri, Co-Founder and CEO of Platypus

We explore what’s broken in the market where it comes to building thriving cultures. We discuss that’s very much a management issue – and what difference can be made if technology and people blend in the right way. Nico shares his stories about the journey he’s been through in taking the Platypus from an initial vision to where it is today. He shares the mistakes he made and explains how we overcame some big hurdles to get to Product-Market Fit and create a solution that makes a significant difference in the eyes of his customers. […]

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The value we can create when software makes its users remarkable An interview with David Jay, Founder and CEO of Warm Welcome

We explore what’s broken in the way communicate digitally and what that leads to. We then discuss the approach David has chosen to solve this problem in a remarkable way. He shares his big lessons learned in building the solution in an as lean as possible way. He addresses the challenges he faced in creating momentum in a completely new category – and ends with his fresh take on the concept of ‘launching’. […]

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