Podcast

B2B SaaS entrepreneurs share what it requires to create a remarkable software business and how to overcome the roadblocks to do so.

#205 – Gregory Lim, CEO Persosa on delivering transformative change Creating remarkably human experiences by asking "What if technology doesn't exist?"

We explore what’s broken in digital marketing and how the disconnect with what’s normal in the real world is leading to many inconvenient and often creepy experiences. He shares the big idea behind his company and how this will help brands to have more organic, natural conversations with their clients – leading to higher, and faster conversion. He also shares the big lessons learned in building his company, what’s been instrumental to where Persosa is right now, and what he’d do differently next time. […]

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#203 – Stine Mangor Tornmark, CEO of Openli on compliance as a competitive advantage How you turn something that's perceived as a cost of doing business into a competitive advantage for your customers

We explore what’s broken in the world of proving compliance around privacy data as a business. We dig into why this is the case, and why it’s so hard to solve. Stine then shares the approach they’ve taken to solve the problem – and the hurdles she had to overcome in doing so. We discuss what it took to create momentum and end up with a customers base that’s close to 100% referenceable and how that required them to think differently about what their product needed to be all about. […]

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#202 – Manuel Bruschi, CEO of Timeular on developing products people are prepared to pay a premium for Why not only focusing on business value - but as well on user value will help to create momentum

We explore what’s broken in the current market for timesheet applications. Why no matter how simple we make these apps, people still won’t use them. He then shares how’s found the simplest possible solution to the problem: A handshake with your time. We then drill into the journey to take this from an idea into reality and what hurdles he had to overcome to create momentum (and keep the momentum). Last but not least he shares how he’s shaped his organization to be customer-obsessed in everything they do in order to build products their customers cannot live without. […]

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#201 – Jonas Vossler, CEO of Flow Lab on segmentation, resilience and the art of communication “If I want to be remarkable, I have to be a pioneer.”

flowlab

We explore why with all the technology around it’s still so hard to be productive and deliver peak performance in our work. We also discuss the journey Jonas has been on to solve this massive problem. He shares examples about the strategic decisions he had to take, the challenges he’s faced in gaining traction in the market, funding his business, and what was required to be ready for that in the first place. Lastly, we discuss his big lessons learned to create a software business that’s resilient and what it takes to build something that people just keep talking about. […]

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#199 – Arnaud Henneville-Wedholm, author of “How Hard Can It Be” Startup lessons from trying (and failing) to take down Facebook

how hard can it be

We explore the journey Arnaud and his team went through with their startup, the pivots that were required, and the commercial, financial and emotional challenges this brought along. We pinpoint the critical ingredients to getting right from a solution perspective to create virality – stickiness – and growth that’s sustainable. Last but not least he addresses what to be prepared for as a founder and how (and why) to embrace failure as a hidden gem. […]

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#198 – Jacqueline Schafer, CEO of ClearBrief on finding product-market-fit. Transforming the fairness of our legal system by bringing together the best of people and technology

We explore what’s broken in the legal tech market. That the focus is too much on the process, and not on the outcome – a more just legal system. Jacqueline shares her vision for the Justice system and how she’s carefully architecting a product that’s both sticky for its users, has strong network effects, and an ability to create a fairer justice system for all of us. She talks about the biggest hurdles she had to overcome – and what’s been critical in her eyes to create a remarkable software business that has staying power. […]

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#196 – Matt Compton, CEO of Filo on finding a repeatable business model How diverse and distributed teams can accomplish truly amazing things...

filo

We explore how his company emerged from an attempt to prevent a hackathon event from being canceled. It’s a story about what’s humanly possible to achieve in a matter of weeks when the problem is highly valuable to solve and timing is critical. Matt shares the challenges he had to overcome in finding a repeatable business model and making the business sustainable. Last but not least he shares his experiences on what it takes to shape a remarkable software business.  […]

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