The Tech Entrepreneur on a Mission Podcast

#272 – Barrett King, Sr. Manager Global GTM Strategy, Partner Ecosystem at Hubspot – on SaaS Partner Ecosystem Mindset A story about what it takes to build an ecosystem that drives remarkable results

We explore the art of building and managing partnerships in B2B SaaS organizations. Barrett elaborates on the critical components to focus on throughout the acquisition, onboarding, and lifecycle stages of partners. He shares his experience in concurring the complexity of managing partnerships as businesses evolve and the necessity of diversifying…


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