We explore what’s broken in the B2B Sales process – especially when buying decisions take less than 30 days. Aleks shares his vision of how to dramatically shorten sales processes while increasing conversation. He elaborates on the principles he follows to build a unicorn business, how to avoid failure, and how to design the business to minimize dilution of ownership. […]
#238 – Aleks Gollu, CEO of 11Sight – on creating a unicorn business A story about reframing problems to create transformative business value
