Podcast

B2B SaaS entrepreneurs share what it requires to create a remarkable software business and how to overcome the roadblocks to do so.

#238 – Aleks Gollu, CEO of 11Sight – on creating a unicorn business A story about reframing problems to create transformative business value

We explore what’s broken in the B2B Sales process – especially when buying decisions take less than 30 days. Aleks shares his vision of how to dramatically shorten sales processes while increasing conversation. He elaborates on the principles he follows to build a unicorn business, how to avoid failure, and how to design the business to minimize dilution of ownership. […]

Read More… from #238 – Aleks Gollu, CEO of 11Sight – on creating a unicorn business A story about reframing problems to create transformative business value

#237 – Maarten Tobias, CEO Dimenco – on becoming the norm A story about realizing a vision creating experiences you cannot distinguish from reality.

We explore the transformation in how we prefer to interact with technology, and what’s standing in the way of meeting that need. Maarten shares his vision about creating experiences we cannot distinguish from reality. He talks about the lessons learned in creating scale and standardization to achieve his ambitious goals. Last but not least he shares what it takes in mindset and style, to create a business the world talks about. […]

Read More… from #237 – Maarten Tobias, CEO Dimenco – on becoming the norm A story about realizing a vision creating experiences you cannot distinguish from reality.

#236 – Sunny Han, CEO of Fulcrum on creating a generationally valuable company A story about changing the way the supply chain can come together to get work done

We explore what supply chain should be about. Sunny shares his vision about the future of manufacturing, and how he’s planning to make that a reality. He shares his big lessons learned in creating something that’s 10x better and what that requires in terms of leadership, mindset, and structure. Lastly, he talks about what it means to create a generationally valuable software business. […]

Read More… from #236 – Sunny Han, CEO of Fulcrum on creating a generationally valuable company A story about changing the way the supply chain can come together to get work done

#235 – MG Gurbaxani. CEO Cuvama – on transforming Enterprise Software sales A story about turning your customers into the accelerators of your sales process

We explore what’s broken in the way we deal with selling and buying enterprise software. MG digs into the big lessons learned from his years in value engineering on the sales side, and how he found his breakthrough by flipping the focus to the buy side. Lastly, he shares his advice on creating a software business that the world will talk about – and his key takeaways on the do’s & don’ts to make fundraising more effective and motivating. […]

Read More… from #235 – MG Gurbaxani. CEO Cuvama – on transforming Enterprise Software sales A story about turning your customers into the accelerators of your sales process

#234 – Dmitri Sirota, CEO BigID – on embracing scientific hypotheses to build a successful startup A story about creating products users fall in love with and cannot do without

We explore the challenges companies face in rethinking their approach to data where they essentially have become the custodian, as opposed to the owner. Dmitri explains the novel approach they’ve taken to solve this. He shares his route towards product-market fit and carving out a business model that could fuel exponential growth. He tells about their approach to creating defensible differentiation, and an ability to expand their story ahead of the competition catching up. Last but not least, he shares his advice on creating a business software business that creates products that customers fall in love with.  […]

Read More… from #234 – Dmitri Sirota, CEO BigID – on embracing scientific hypotheses to build a successful startup A story about creating products users fall in love with and cannot do without

#233 – Yair Levy, CEO Brain.Space – on enabling global-scale innovation  A story about striving to be on top - and never giving up on achieving the dream

We explore the opportunity to leverage brain insightsTM as a source of innovation. Yair explains his vision and defines the vision that has enabled them to achieve the unimaginable. He shares his big lessons learned in building his organization and what it took to establish a culture that’s about support, critical feedback, and working together to move mountains. Last but not least, he provides his advice on building a technology business that the world talks about. […]

Read More… from #233 – Yair Levy, CEO Brain.Space – on enabling global-scale innovation  A story about striving to be on top – and never giving up on achieving the dream

#232 – Dr. Patrick Oehler, Co-CEO Retorio- on niching down to drive momentum A story about building SaaS solutions that large customers offer you a premium for.

We explore what’s broken in the way we do recruitment today, particularly in large organizations. Patrick shares how ‘simply’ changing the order of doing creates a revolution – one that creates unbeatable organizations. He digs into how he created traction by niching down and homing in on the most valuable and critical use case. He shares a fascinating story about how he ignored advice from investors on who to target/ not to target – and with that, found a market that’s prepared to pay a premium and now represents 80% of the revenue. Last but not least, he shares his experience on what it takes to create a software business that cannot be ignored. […]

Read More… from #232 – Dr. Patrick Oehler, Co-CEO Retorio- on niching down to drive momentum A story about building SaaS solutions that large customers offer you a premium for.

#231 – Matt Barnett, CEO Bonjoro – on the power of being different, not just better A story about driving loyalty in every stage, so customers become superfans

We explore the art of spotting when a business idea has potential and which does not. Matt explains the journey of how Bonjoro was born – and how he took it from an idea to a business that grows through word of mouth and virality. He shares some of his big lessons learned on how to fill his product roadmap with smart investments that create both scale and customer value. Last but not least, he articulates the importance of creating a brand from the start – and how that increases your chances of success. […]

Read More… from #231 – Matt Barnett, CEO Bonjoro – on the power of being different, not just better A story about driving loyalty in every stage, so customers become superfans

#230 – Gorish Aggarwal, CEO of Sybill – on providing Sales with a competitive advantage A story about surfacing the aha! moments and buying intent of your prospects

We explore what’s broken in the way we leverage the value of video calls. Gorish shares his vision of how we can give Sales a competitive advantage by augmenting them with insights about the invisible behavior their customers showcase when meeting online. We dig into the big learnings and tough decisions that needed to be made in the development process and how that has panned out in stickiness and viral effects. Last but not least, he shares his advice on what it takes to build a software business that cannot be ignored. […]

Read More… from #230 – Gorish Aggarwal, CEO of Sybill – on providing Sales with a competitive advantage A story about surfacing the aha! moments and buying intent of your prospects

#229 – Justin Beals, CEO Strike Graph – on creating both value and resilience A story about creating a SaaS business that thrives no matter what happens with the economy  

We explore what’s broken in the security audit services market. Justin shares his lessons learned how he found a sizeable market that Strike Graph can dominate by developing a product that creates a shift in value by aiming to be different, not just better. 
His story about articulating what business he’s really in and how he measures progress is a textbook example of how to create a company that’s resilient no matter what crisis it’ll find on its path.  […]

Read More… from #229 – Justin Beals, CEO Strike Graph – on creating both value and resilience A story about creating a SaaS business that thrives no matter what happens with the economy