The Tech Entrepreneur on a Mission Podcast

#272 – Barrett King, Sr. Manager Global GTM Strategy, Partner Ecosystem at Hubspot – on SaaS Partner Ecosystem Mindset A story about what it takes to build an ecosystem that drives remarkable results

We explore the art of building and managing partnerships in B2B SaaS organizations. Barrett elaborates on the critical components to focus on throughout the acquisition, onboarding, and lifecycle stages of partners. He shares his experience in concurring the complexity of managing partnerships as businesses evolve and the necessity of diversifying…


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#271 – Andrew Yates, CEO, Promoted – on leveraging Open Source principles to grow Commercially A story about outperforming engineering teams of 100s or 1000s with a team of 10.

We explore Andrews’s entrepreneurial journey and ideas and what challenges he had to overcome around go-to-market, winning over the biggest skeptics, and creating a revenue flywheel. He explains how breaking away from existing structures and established norms has helped them to break through. Last but not least, his lessons learned…


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#270 – Gijs van Lookeren Campagne & Jan Borghuis, CEOs, Ease2pay – on making Build & Buy work A story about creating a serious head start and dominating a market without external funding

We explore what stands in the way of making the rapid transition to electronic vehicles happening. The two founders discuss their journey of building the business from scratch, and how the accelerated this by leveraging M&A from the start. They share insights about the complexities of merging companies and the…


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