A couple of weeks ago I received the new book by Pat Flynn: Superfans. A book dear to my heart, […]
Read More… from When customers become fans, the dynamic shifts
When customers become fans, the dynamic shifts
Is the impact your software business creates making you proud? I mean really proud.
What do you answer? How often do we tell the positive story – the ‘we’re doing great’ story. However, deep […]
Read More… from Is the impact your software business creates making you proud? I mean really proud.
‘How has your innovation made your customers more valuable?’
How would you answer this? For many of us, it’s a tough one, simply because the answer often won’t reveal […]
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What stops you from 10x-ing your price? Just think about it. What would it be like if you would raise the current price-point of your software by 1000%, not only 10%?
What would it do beyond the significant impact on your top- and bottom line? Think further: How this would impact […]
Who do you want your customer to become?
In my quest to unpack what sets Remarkable Business Software companies apart from ‘the others’ this question plays a crucial […]
Crazy…until it’s not The power of 'the start'
Why do certain software companies thrive and others …not? What’s the secret behind remarkable software businesses. The answer is often ‘We just started.’ […]
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How to sense when you’ve entered a dead-end-alley with your product? And when to say: 'stop, enough is enough'
It’s a question I am exploring concerning the book I am writing on the ten traits to build a remarkable […]
What does it take to turn a customer into a fan? What turns them into a fan in the first place?
It’s a question I am addressing as part of my first book. It always fascinates me how much more value […]
Product Innovation: How AI can help Marketers generate more leads with higher quality and less effort An interview with Yonatan Snir, Co-founder and CEO of CliClap
This podcast interview focuses on product innovation that has the power to transform the impact Marketers can make by generating […]
Would your customers care if…. You’d cease to exist today? 6 questions to challenge the status quo
Just think about it. It’s a sincere question. One you might not like at all. However, it’s not about whether […]