The Daily SaaS Reflection

A daily reflective email on shaping a B2B SaaS business no one can ignore

Daily dose of Espresso with Ton

Yes, it’s actually daily. And yes, people actually stay subscribed
(Just see what peer SaaS CEOs say below 👇)

My promise: It’s short. To the point. Inspiring. And valuable.

Why care? You’ll accelerate the journey to becoming a SaaS business no one can ignore

Your newsletter is one of the few I read and forward to other SaaS founders

We pivoted since the last time we talked, and will launch the first financial forecasting consumer app by the end of March. This time, I’ve applied everything you explained on positioning / pricing / targeting. I wish I was reading your newsletter before.

– Sam Abrika, CEO Nova Money

What other peer B2B SaaS CEOs are saying

Ronni Zehavi, CEO HiBob

Clear, brilliant, to the point.

Elena Agaragimova, Founder Bessern

These are relevant insights about things we must think about as tech entrepreneurs.

Ofer Tziperman, CEO Anagog

This is the place to stop for a moment and get valuable inspiring insights.

Lidia Vijga, CEO Decklinks

Love your emails! They tend to find me at the perfect time and every single one of them speaks to me.

Rami Darwish, CEO Arrow Labs

Easy to read, insightful, and gets the mind cogs turning for any SaaS CEO.

Helen McQuire, CEO DIversely

I’ve really enjoyed the blogs this year – they’ve been SUPER insightful and very thought-provoking for us.

Still not sure?  

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Henny Hoekstra, Co-founder Pluvo

I just wanted to say how cool I believe the Daily Reflections are. I read them every time and get so much from them.

Chris Dial, CEO Salutare

I value most the fact that you keep to the relevant topics for a B2B SaaS company with a mix of insights and pulling from the experiences of the community that you’ve built.

Sarah Hawley, CEO Growmotely

I love your emails. They're amazing. It adds a lot of value.

Emil Jimenez, CEO Mindbank AI

I value it because it allows me to concentrate on the conversation and it sums up the learnings.

Mehak Aggarwal, Co-founder Sybill AI

Ton, your posts are always insightful, thank you!

Pavol Magic, CEO Mobilyze

I do have to thank you for the inspirational emails. Lately, you've been hitting a lot of nails for us. THANK YOU!

Neil Bastick, CEO XLeap

The Daily Reflections are worth my time to read – you capture some good stuff. I would not say that about all blogs that come across my inbox. So well done to you for standing out.