#42 - Product innovation: How amplifying the intelligence of groups with AI is the formula to create breakthrough improvements

An interview with Louis Rosenberg, CEO of Unanimous.AI

Product InnovationThe theme of this podcast is product innovation, and in particular how the combination of AI and people can create value beyond the sum of its components. My guest on this week’ podcast is Louis Rosenberg, CEO of Unanimous.AI

Louis is a technologist, prolific inventor, entrepreneur, and writer. He attended Stanford University, where he earned his bachelors, masters, and PhD degrees. His doctoral work focused on robotics, virtual reality, augmented reality, and human-computer interaction, and resulted in the Virtual fixtures system for the U.S. Air Force, the first immersive Augmented Reality system ever built.

In 2014, he founded Unanimous A.I., an artificial intelligence company that enables human groups to amplify their collective brainpower by forming real-time “hive minds” modeled after natural swarms. Unanimous AI became well known in 2016 when its Artificial Swarm Intelligence technology (Swarm AI) made a series of accurate predictions about world events, including predicting the Academy Awards, the Kentucky Derby, the Super Bowl, and the rise of Donald Trump.

This triggered me, hence I invited Louis to my podcast. We explore product innovation concept of swarm intelligence, and how this fills an important gap in the evolution of AI.

Here are some of his quotes:

“We amplify the intelligence of human groups by connecting people together in real time, using AI algorithms to enable them to make more accurate forecasts, more precise predictions, better assessments, judgments and decisions.

We use AI to turn network groups of people into artificial experts that can act as a superintelligence.

There’s actually a scientific name for that, called Swarm Intelligence.

In nature, Swarm Intelligence is the reason why birds flock, fish school, and bees swarm.

The inspiration for me was to say, “Well, if birds, and bees, and fish can get smarter together, why can’t people do it?”

The results that we started getting even early on were remarkable, that we could take a group of people and make them so much more accurate by connecting them together.”

By listening to this podcast, you will learn three things:

  1. How big business problems can be solved instantly by leveraging the knowledge and wisdom of groups of people in combination with AI
  2. Why we’ve underutilized the power of collaboration up to now, and how swarm intelligence takes it to the next level
  3. That we’re just scratching the surface with regards to how we can amplify human abilities – a mega opportunity for everyone.


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About the author

Sales Pitch

Ton Dobbe is a former B2B software product marketer who's on a mission to save mission-driven SaaS CEOs from the stress of 'not enough' traction. He's the author of The Remarkable Effect, the host of the Tech-Entrepreneur on a Mission podcast, and writes a daily newsletter on the secrets to mastering predictable traction.