David Spitz, shared his prediction on the NRR free fall:
“The median dropped 7% for 113% – and the prediction is it will drop to 105%.”
It is driving more and more startups and scaleups to act under pressure to increase their profitability and Free Cash Flow (FCF) margins.
Reading this all made me wonder: What can you do differently to prevent this?
That’s the question I’ll answer in this essay.
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