Last week I wrote about the first two principles to tune your SaaS product strategy for maximum launch potential: Defining table stakes and setting guardrails to what you put on the roadmap.
But no matter how well you have ‘Table Stakes’ or your buckets of investment for your roadmap, whether your next product launch will be a success then depends on HOW you build, ...
Far too often, we’re just capturing demand rather than creating it. That’s OK when the market conditions are favorable, but you’ll be the first to get harmed when the market isn’t favorable.
That doesn’t have to be. And that’s exactly why I wrote this essay. To dig into the question: How to fuel a dependable stream of demand for your SaaS product in good and bad times? ...
Did the momentum behind your latest SaaS release flatten too fast?
It was a dilemma Maarten Tobias, CEO of Dimenco, struggled with – until he made a crucial decision around their product strategy.
Want to know what that decision was and how you can benefit from it?
...
“There needs to be something in your product that somebody could report back to their boss and say, ‘We could not do this without this product.’
This is the answer
Dmitri Sirota, CEO of
BigID when I
asked him about a key trait a software business needs to have to create products customers fall in love with. ...
We explore what’s broken in the way we recruit our talent today. That there isn’t a talent problem, but a distribution problem – and how we can fix that with technology – in particular by removing bias and having to rely on intuition.
Nemo shares the most important lessons learned from his startup journey. ...
We explore what’s broken in the Talent Development market and why the best strategy for managing HR & talent management today sadly is: “We’ll do tomorrow what we did yesterday.” Shay share’s his vision of how to solve the global talent problem at the core. He also shares his secrets on how to create a sustainable advantage and what needs to be in place to shape a software business that people not only start talking about but keep talking about. ...
This podcast interview focuses on product innovation in the sales & marketing space that has the power to increase sales productivity by over 80%, and my guest is Ilan Kasan, Co-founder and CEO of Exceed.ai.
Ilan is an accomplished product leader with proven successes in driving product, user experience, strategy and execution and building products users and enterprises love such as Webex. ...
This podcast interview focuses on the technology advancements of the last decade and in particular how enterprise software vendors can capture a bigger opportunity. My guest is Vinnie Mirchandani
Vinnie is the founder of Deal Architect – a Technology strategy and negotiation firm listed as a leading “boutique” by the Black Book of Outsourcing. ...
This podcast interview focuses on product innovation that has the power to revolutionize the way markers communicate with their audience. My guest is Joe Urban, Co-founder of Vennli
Joe is a core marketing faculty member in Notre Dame’s MBA program and past Associate Dean of the Mendoza College of Business with numerous publication credits related to customer decision making and growth strategy. ...
This podcast interview focuses on the essence of the book “The AI Republic: Building the Nexus Between Humans and Intelligent Automation. My guest is one of the authors, Mark Esposito.
He is a Co-founder of Nexus FrontierTech, a leading global firm providing AI solutions to a variety of clients across industries, ...