Your win rate says you’re a commodity.
Let’s fix that.

20% to 50%+ win rate. Same product. Different story.

I help Sales-led SaaS CEOs find the hidden pattern that transforms how the market sees them. When your sales team can finally explain why you’re different, everything changes.

Recent transformations:

After the first quarter, time-to-close improved by 30%. Year-over-year we nearly doubled won deals and improved average deal size by 42%

– Henk-Jan Onstwedder, General Manager Legal Software of Wolters Kluwer

Conversion rates jumped from 30% to 60%. Sales cycles are 3–4x faster. We now qualify the right deals, and close them faster.

– Rami Darwish, CEO of Arrow Labs

Highest revenue ever — with our smallest RevOps team. Only onboard high-fit customers.

– Mark de Jong, CEO of Timewax

My win rate jumped from 5% to 35–40% — possibly even closer to 50%. Compared to last year, I’m at double the revenue. I’m now on a six-quarter streak of overachieving my target.

– Niels Verspui, Market Head South / East Africa, RoomRaccoon

Three ways to work together:

One day to find what’s slowing your growth

With your leadership team. One constraint, five moves, €1M+ opportunity.
€5,000

Find the real constraint →

The Remarkable Effect Mastermind

Weekly sessions with 7 other SaaS CEOs refusing to blend in.
€1,000/month – Starting November

Join the waitlist →

The Growth Catalyst

Fix positioning. Embed in sales. Prove it in revenue.
€50-80K + % success fee

See if you qualify →

You’re a fit if:

€5M+ ARR, sales-led SaaS, 10+ salespeople
Losing deals to inferior competitors
CEO makes positioning decisions
Want to fix root cause, not symptoms

Not for you if:

Still searching for product-market fit
Need messaging tweaks, not transformation
Want to play it safe

Book a qualification call:

30 minutes. No pitch. I’ll tell you if I can help or if you should look elsewhere.

Check calendar →

About Ton Dobbe

 
After 20+ years in enterprise software, I know why 75% of SaaS companies stall after finding product-market fit: They blend in.

I created The Remarkable Effect methodology to fix this. It’s not about better features or more salespeople. It’s about finding the pattern hidden in your value that transforms how the market sees you.

I don’t deliver documents. I deliver win rates.

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